Who we are
Veridian was born out of the idea that any organization could go from good to great with the right strategic partner. Being a Detroit business we know it takes grit, hard work, and determination to create a successful business.
At Veridian, we partner with our clients to achieve their long-term growth goals. We leverage our expertise in organization development, process improvement, and technology implementation to ensure sustained success. Through a combination of pattern recognition, output optimization, and user-centered design, we provide a client experience that fosters clear communication, effective training, and a culture of agility and adaptability. Our mission is to empower our clients to attain the growth they envision through operational excellence and continuous innovation.
The Team
Nick Benuska, Principle/Founder
I grew up in the downriver area of Michigan (‘south’ of Detroit); however, I eventually attended Loyola University Chicago where I majored in Organization Development and Management. After too many years of cold winters, I wanted to move to the West Coast. Eventually, I moved to Los Angeles and a passion for cars (and a very bumpy economy) led me into a few managerial positions at Keyes Mercedes-Benz & Audi Beverly Hills.
But the Motor City called me back. I took a position as General Sales Manager at a Porsche store. It is a real honor to work and learn from such a storied Brand. My team and I implemented award-winning digital strategies, achieved the fastest-growing center in the Midwest for 6 consecutive years, and won the Automotive News Best Dealer to Work For Award, amongst other accolades.
Beyond my career, I'm actively involved in the automotive community – a member of the Porsche Digital Advisory Board and regularly consult for software companies researching UX/CX.
Helping others is also a passion. You'll find me volunteering with SCORE South East Michigan, MotorCity Greyhound Rescue, and bothering people to donate during the holiday season for my Gleaners food drive and Toys 4 Tots toy drive.
